Facebook & Instagram ads
Cheap Clicks
Do Not Pay the Bills —
Qualified Leads
Do.
Meta ads work when targeting, creative, and landing pages line up. We build campaigns designed for lead quality — not just cheap clicks.
Meta
Ads + creative testing
CAPI
Conversion tracking hygiene
Leads
Optimised for enquiry quality
Service areas
We operate from Wattle Grove and work with businesses across Perth's eastern corridor and wider metro for Facebook Ads Perth. Suburbs we commonly work with include:
- Wattle Grove
- Forrestfield
- Lesmurdie
- Orange Grove
- Kenwick
- Welshpool
- Beckenham
- Cannington
- East Cannington
- Perth Airport
- Kalamunda
- Gosnells
- Maddington
- Bentley
- Maida Vale
- High Wycombe
- East Victoria Park
- Lathlain
- Kewdale
- Cloverdale
- South Perth
- Como
- Wilson
- Riverton
- Parkwood
- Willetton
- Rossmoyne
- Bull Creek
- Ferndale
- Lynwood
- Huntingdale
- Southern River
- Jandakot
Local neighbourhood pages: Local SEO Perth.
Boosted Posts and Messy Pixels Burn Budget.
Social ads fail when targeting is vague, creative looks generic, and the website does not finish the job. Owners feel “Meta does not work” when the funnel was never built properly.
- Weak or missing conversion tracking (pixel / CAPI)
- Creative that does not match your offer or audience
- Landing pages too slow or confusing on mobile
- No structured testing — just random budget increases
- Reporting that shows clicks, not cost per qualified lead


Lead quality focus
We optimise toward enquiries you can quote — not vanity engagement metrics.

Creative + landing alignment
The ad promise and the page after click must match. We work both so bounce rates drop and forms fill.
How it works
Straight steps. You always know what happens next.

- 1
Funnel audit
Tracking, audiences, creative history, and landing experience — where money leaks today.
- 2
Build & test
Account structure, fresh angles, and a testing rhythm with clear hypotheses.
- 3
Scale what wins
Shift spend to ads and audiences that produce booked jobs or qualified leads — with transparent numbers.
Meta advertising
What we handle

Setup & structure
- Account structure and pixel / CAPI review
- Audience strategy for your offer
- Creative briefs and testing plan
- Landing page and form recommendations
Management
- Fortnightly optimisation cadence
- Budget pacing and bid strategy adjustments
- Reporting tied to leads and cost per lead
- Coordination with Google Ads if you run both
What to expect
Realistic timelines — no overnight magic promises.

Week 1
Fix tracking
Know what converts before we scale spend.
Weeks 2–4
Learn
Initial creative and audience tests produce data.
Weeks 4–8
Optimise
Winners scaled; losers cut — clearer CPL.
Ongoing
Grow
Iterate creative fatigued angles; expand only when economics hold.
What clients say
Real Google reviews — specific feedback from business owners we work with.

"I decided to work with Lance after a strong recommendation from Melbourne, and it was one of the best decisions I've made. Lance and his team excel at clear communication, prompt delivery, and valuable insights. Their personalised approach and outstanding creativity truly differentiate them in the crowded digital marketing scene."

"Lance and his team have been amazing to work with. They communicate clearly, deliver quickly, and even went above and beyond by giving me extra advice for my business along the way. In the digital marketing space, you often pay a lot and rarely come across a team that's truly good — but Lance and Windpixel Digital are the real deal."
Management fee + ad spend
You pay the platforms directly for media. We quote management based on account complexity and required creative volume.
Retainers
- Clear monthly management scope
- Creative testing included at agreed volume
- Fortnightly readouts — what we changed and why
- Works for trades, professional services, and lead-gen brands
If Meta is wrong channel for your buyers, we will say so.
Common questions
Straight answers to what most owners ask before they start.
Facebook vs Google Ads — which first?
What budget do we need for Meta ads?
Do you build landing pages?
How often do you report?
We Will Not Run Ads on Broken Tracking.
If we cannot trust the data, we fix that first. Guessing with your money is not on the table.
Turn Social Spend Into Real Enquiries.
Book a call. Bring your last month’s results — even if messy. We will tell you what we would fix first.
No obligation — we tell you straight if we are not the right fit.



